Coventry MotoFest 2015
Coventry’s Motofest 2015 has secured a pair of high profile sponsors for this year’s event including a company from Coventry steeped in the history of the automotive industry.
AP Racing, leading manufacturer of performance brake and clutch systems for road and race cars, has signed up as one of the lead sponsors for Motofest 2015.
The Coventry based company is a renowned brand within the motorsport industry establishing itself as a key supplier to all levels of international motorsport formulae, including single seat racing, rallying, sports car racing, stock car racing and touring cars.
In 2014 alone, AP Racing supplied either brakes, clutches or both to over 30 champions across the entire spectrum of the motorsport world and every Formula One Championship since 1967 has been won using their equipment.
Joe Bennett, Marketing Engineer for AP Racing, said: “We’re incredibly proud of our association with Coventry, so it is of no surprise that we took the opportunity to provide sponsorship for this festival based in our hometown.
“All of AP Racing’s employees are looking forward to enjoying this event with the local community, and celebrating Coventry’s contribution to the global industry.”
Another major new sponsor revealed for Motofest 2015 is Falken Tyre, the Official Tyre Manufacturer at Coventry Motofest 2015.
It’s the first time that Falken Tyre has supported the event and its UK drift team will demonstrate ultimate levels of car control with a performance on Coventry’s iconic ring road. Motofest 2015’s official pace car will also feature Falken tyres.
Matt Smith, Falken’s UK Director, said: “Having had a small yet successful presence last year, we were keen to increase our involvement with this fan-focused event and we’re delighted to confirm our partnership as Official Tyre Manufacturer of Coventry Motofest,”
Both of the sponsors branding will feature across signage, the event’s online presence and marketing materials.
James Noble, Motofest Festival Director, said: “We are excited to announce major new sponsors for Coventry Motofest 2015.
“AP Racing is synonymous with sporting success within the Motorsport Industry, so it’s great to have them taking such a prominent sponsorship role in this year’s event.
“Falken Tyres is a high profile global tyre brand with long associations to the motorsport industry and is another fantastic new high profile sponsor that we are delighted to have supporting this year’s event.”
Coventry’s Motofest 2015 is a three-day festival, beginning on Friday, May 29, dedicated to the city’s motoring heritage involving pop-up racing, demonstration events, static displays, live music, and fringe events – an ‘Edinburgh Festival’ for cars, bikes and other vehicles.